StrategicPoints, LLC is a web development consultancy engaging in website programming, website marketing, email marketing and strategic business plan development.

Please click here to view more info about Dan Gudema, the founder of StrategicPoints, LLC

StrategicPoints, LLC has two branches:

Boca Raton, FL

StrategicPoints, LLC of South Florida Metro Area is managed by Daniel Gudema. Dan has over 20 years of IT and Online Web Development and Online Marketing experience. Dan has successfully developed and sold startups such as to in 2004 and has worked for Bell Atlantic Mobile (now Verizon Wireless), abc Distributing, Victoria’s Secret and continues to work in the online space as a consultant, entrepreneur, marketer and developer.

Greater New York City Area

Mitch Lefkofsky, PMP
Project Management And Direct Sales

Mitch has worked for over 20 years as a project manager on telco and web development projects and has recently moved into direct sales and partnership development for large scale web applications.  Mitch’s territory is the Greater New York Area.

Michelle Gudema & Strategic Points in Greater New York City Area
Marketing Operations Consultant

Michelle Gudema is an executive with extensive Operations, e-Commerce, Internet Marketing and Customer Care experience focused on rapid sales growth while improving operating efficiencies, increasing customer satisfaction and lowering costs. Proven leader, innovative problem-solver, and strategic visionary that can execute and deliver an organization’s next level of success.


Integrated Marketing Operations, Email Operations, Email Deliverability, Business Process Improvement, Project Management, CRM Solutions, Database Management and Marketing, Loyalty Program Management, Customer Care, Integrations, E-Commerce Technology, Outsourcing, Change Management, Vendor Management, Process Engineering, Marketing Technology

StrategicPoints Blog

The StrategicPoints Blog is the continuation and embodiment of the Internet Analysis Tools blog from 2006-2007. The blog was a successful blog about Internet tools such as domain tools, seo tools, and general free internet tools. This tools blog was based on a thesis from Dan’s MBA at Florida Atlantic University.

StrategicPoints Founding

StrategicPoints, LLC was founded by Dan Gudema in 2003 with the concept of “Making The Web More Human”. The company won the FAU 2004 Technology Business Plan Contest with the concept of technology that determines human personalities and acts on those personality discoveries. StrategicPoints has developed a series of websites such as, and and has developed consulting contracts with corporate websites such as and The company is currently in the middle of developing a series of web service based Trust services.

Dan Gudema lives in Boca Raton, FL with his wife, son, 2 cats, Cleo and Olive and 6 finches.